The CCA Adopts New Logo
The Commonwealth Cancer Association (CCA) unveiled its new logo to the public on September 2, 2022 during the launch of the DFS Cares campaign. Over the coming weeks, the previous logo will be phased out and replaced with the logo below.
Toward the end of 2021, the CCA's former executive director reached out to the Office of Institutional Advancement (OIA) at Northern Marianas College (NMC) for ideas that bring the CCA's mission of education and spreading awareness online. This change was critical during the height of the COVID-19 pandemic, when safety was proven to be the highest priority. At this time, the OIA team -- led by Frankie Eliptico -- pitched the logo you see below.
In early 2022, the CCA Board of Directors formally voted to adopt the new logo.
The image depicts a bird-of-paradise flower -- one which grows locally in the CNMI. It is easily recognizable to most locals, and the beautiful colors evoke feelings of hope. The bird-of-paradise has a symbolic meaning that can stand on its own: it represents overcoming obstacles and achieving freedom. Like a bird soars over barriers on land, cancer survivors can prevail over the hardships associated with their diagnosis.
The CCA has adapted a traditional bird-of-paradise flower in our logo to include the colors of cancer in the CNMI. In the logo, the lavender petal represents all cancers. Pink represents breast cancer, and light blue represents prostate cancer. In this way, the CCA logo portrays survivors together -- regardless of the type of cancer they are fighting. The CCA uses this logo to show its solidarity with survivors in the CNMI and how there is beauty in their solidarity.